# Reflexology Revisited brand kit

Version 1.0 - 27 September 2026.

Open index.html for the full guide. Use the Print / save as PDF button for a paper copy.

## Contents

- logos/: nine approved PNG logo arrangements. These are raster artwork, not editable vector masters. Generated lettering visually resembles the editorial serif; it is not an identified font.
- fonts/: DM Serif Display regular/italic and DM Sans regular/medium, with original SIL Open Font Licenses.
- tokens.json and tokens.css: canonical color and layout values.
- contrast-report.json: calculated normal-text pairs, all at least 4.5:1.
- assets/: six 24px SVG icons, an editable line motif, chapter title template (1600x900), and social card template (1200x630). Template layouts are vector; embedded logo artwork remains PNG.
- images/: actual practice photograph and illustrative chapter image used by the offline guide.

## Essentials

Navy #102C42. Warm white #F7F7F4. White #FFFFFF. Neutral #F0F1EE. Gold #C9982C for decoration. Dark gold #78591B for text. About 80% light neutrals, 15% navy, 5% gold. Logo blue stays inside the artwork; avoid large pale blue or tan UI panels.

DM Serif Display for headings, DM Sans for text and controls. Body and inputs 16px minimum; navigation 14px; small labels 12px. School H1 40px desktop / 32px phone. Reading width 72ch maximum.

Use truthful, specific, encouraging language. Illustrative chapter people are fictional, not Ruth or actual students. Do not imply medical effects, earnings, accreditation, or features not established.

Ruth's brand/content retains its existing ownership. Fonts retain their included licenses. This package does not grant rights to unrelated third-party material.